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A Guide for Local SEO Beginners: Steps to Enhance Your Google Ranking

Local SEO

Are you a small business owner looking to enhance your online visibility? You need to invest in local search engine optimisation (SEO). If you are new to SEO, do not fret because we will tell you all you need to know. This article will help you understand Local SEO, how Google ranks businesses, and the … Read more

5 Key Elements of eCommerce Domination


To appear on top of the Google search pages is a feat in itself. A synchronised team effort combined with strategic digital marketing helps in winning the audiences’ attention and leads to conversions. From elevated design to driven content, there are key elements that all successful websites have in common. Let’s explore them! Mobile-friendly response … Read more

The Importance of work from home (WFH) as compared to the office

work from home

The COVID-19 outbreak has changed everything overnight, the lockdown was imposed, and social distancing became the new norm.  Businesses across the world have rolled out obligatory remote work. And it’s sensible to assume that switching to the ‘WFH’ (work from home) will become the new normal for all of us for a while, given that … Read more

How to Implement Conversion Rate Optimisation Techniques On Your Website Immediately

Conversion Rate

Most marketing teams today are focused on increasing the traffic that goes through the website to gain a steady stream of customers. However, that is only the first step in the process. Getting more out of the traffic an eCommerce business can put the company on a trajectory for sustainable, long-term growth. This is where … Read more

How to Optimise UX Design for your eCommerce Store?

UX Design

As more and more buyers turn to online portals for shopping, sellers are looking for innovative UX designs to lure customers. Your eCommerce website is the bridge between you and the customers. Every business is pursuing a single goal, to make its website easily accessible for the customers. A great UX design is a key … Read more

The Power Of Online Reviews For Small Businesses


When purchasing a product, published customer experiences are vital. In an eCommerce-centred world, we often turn to customer reviews for the final verdict. Customers have started putting their faith in the reviews of other consumers rather than companies and brands. Studies show that almost 94% of online shoppers said that a negative review persuaded them avoid visiting … Read more

Why Do You Need WordPress Maintenance?

WordPress Maintenance

WordPress Maintenance Just like a dependable car, your website needs regular maintenance. Once you build your website with the latest features and updates, you are free to focus on your business. That’s great. However, if your website stays in its current state for weeks and months without any continual maintenance, the site’s safety and performance … Read more

5 Cons of Using Wix For Websites

5 Cons of Using Wix For Websites

While building an eCommerce website is just your first step to business, how you increase its visibility is the most crucial aspect. For this reason, using WIX might sound like a standalone solution. After all, it improves your web design and offers an intuitive and useful interface. From securing your website to maintaining a decent … Read more

Why Use WooCommerce in 2022


The eCommerce industry is booming in recent times, given the major shift of businesses to the online world. It not only is more convenient but also provides a lot more options and opportunities for both customers and online sellers. However, when it comes to building an online platform, WordPress is an essential tool. With it, … Read more

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